Tuesday, 23 January 2018

key terminology




Advertising revenue : The amount of money they receive from selling copies of the big issue.

article: A piece of writing included with others in a newspaper/ magazine.

audience appeals:Attractiveness to a target group of viewers,listeners or readers.

 cost: a specified sum of money given before an item can be acquired.cultural and political awareness:

culture

David v goliath : A small v Big

editor in chief: A publication's editorial leader who has final responsibility for it's operations and policies.

editorial content: Content that is not advertising based.It's the reason a customer came to your website or subscribed.

Editorial opinion: 

emotional fulfilment: Is a need,a craving that when fulfilled leaves you with a feeling of happiness and contentment, but when unfulfilled leaves you with a vague feeling of frustration.

front cover:The front part of the cover of a book or magazine.

Guest columnist: A  topic of the authors choosing. Typically selected due to their issue.

hybrid genre: Is a genre in fiction that blends themes and elements from two or more different genres.

ideological beliefs: A set of opinions or beliefs of a group or an individual.

ideology: a system of ideas and ideals, especially one which forms the basis of economic or political theory and policy.

independent publication: Is a British daily newspaper founded in London. 

institutional factors

Institutional factors relate to structures in society. These include rules, norms, and routines that guide behaviour.



intertextuality: Intertextuality refers to the process of creating references to any kind of media text via another media text.

interviews An interview is a conversation where questions are asked and answers are given.: 

John Bird and Gordon Roddick

key appeals:

language: The way in which media text is conveyed to the audience.

language codes: A language code is a code that assigns letters or numbers as identifiers or classifiers for languages.

low production values: Production values are the lighting, sound, scenery and props used to improve a film or play.

magazine sales: The number of magazines sold in a certain time period.

modes of address: The way I which relations between addresser and addressee are constructed in a text.

News : Newly received information especially about recent events.

Not for profit: A non-profit organization, also known as a non-business entity, is dedicated to furthering a particular social cause or advocating for a shared point of view.

Passing trade: A non-profit organization, also known as a non-business entity, is dedicated to furthering a particular social cause or advocating for a shared point of view.

Primary target audience: The segment of a marketplace a business believes will give it the best chance to sell.

Public service: Public service is a service which is provided by government to people living within its jurisdiction

Published: An issue of a book, journal or piece of music for public sale.

Rouge traders: trader who engages in speculative trading without authorization

Socially aware news: News from a point of view from a socialist.

Start-up cost: New costs associated with setting up a business.

Target Audience : A particular group at which a product such as a film or advertisement is aimed.

The Big Issue foundation: The Big Issue Foundation is a registered charity in England working with vendors of The Big Issue

The Big Issue: The Big Issue is a street newspaper founded by John Bird and Gordon Roddick in September 1991

Vendors: A person or company offering something for sale, especially a trader in the street.

Weekly circulation: The average number of copies of a newspaper or magazine that are usually sold each day, week or month.














































































































































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